Lake Superior State University
Lake Superior State University
 
Related Sites

 

Alum Success

Scott Shackleton
“LSSU gave me the educational and organizational tools to be able to succeed at those endeavors after college.”

Scott Shackleton '83

Former State House of Representatives

LSSU Outstanding Alumnus Award '05

Audio Visual

Video Library

Video Information
Title: SECRETS OF EFFECTIVE RADIO ADVERTISING
Movie ID: VT3210
Movie Number: 3210
Description: Tony Shwartz demonstrates the potential of radio as a medium for commercial and political advertising. Includes a compilation of effective radio messages, with a specific time and a place for each. Tells how creative analysis of the environment for the message and emotional addressing to the proper target can achieve cost-effective results.
Series:
Part: 0
Time: 75
Department: A/L
Call Number: HF 6146 .R3 S415 1989
At LSSU: Y

Hands-on Training...

Brian Applegate

Brian Applegate
Fire Science

LSSU's dedicated three-story fire lab made all the difference to Brian Applegate.

"Our certification training classes offered real situations," Brian says. Students practice victim search techniques while controlling and extinguishing fires. Applegate says his favorite exercise was the live fire flashover simulation. "We saw how fires evolved as they burned," he says. "It’s as close as you can get to the real thing."

[ more ]

Apply Today!

Home » Video Library :: Video Information
Share this page with your friends: