A highly experienced senior business analyst and entrepreneur who has demonstrated the ability to lead diverse teams of professionals to success in a variety of highly competitive industries domestic and international in cutting-edge markets. Strong technical and business qualifications with an impressive track record of more than 15 years of hands-on experiences in start-ups, strategic planning, business unit development, project and product management, and system engineering strategies.

October, 2000– Present       Game Time LLC.

Business Consultant

• Diagnostic analysis of small to medium size businesses
• Reviewed Financials – cost benefit
• Examine operational structures
• Evaluate sales functions
• Advice Management
• Execute the implementation of changes

August, 2002 – 2005            Brento Corp. - San Diego, CA

Executive Vice President/General Manager

• Executed strategic alliances with non-profit organizations and companies
• Negotiated Radio and TV contracts
• Oversaw all financial aspects of the organization
• Established marketing strategies and marketing mix for product placement
• Implemented and structured ticket sales programs and distribution
• Developed sponsorship packages
• Directed PR and Media department
• Hired key personnel
• P&L responsibilities
• Brand development

March, 1996 - 2002              Let's Play Sports Inc. - San Diego, CA

Vice President/Chief Financial Officer/Founder

Let's Play Sports Inc. is the number one owner and operator of Indoor Sports Facilities in the United States.

• P&L responsibilities
• Developed annual budgets and orchestrated budget processes
• Developed and authored business and financial plan
• Installed all financial systems and integrated new acquisitions to existing standards
• Advised CEO on company evaluations and contributed to the strategic planning

April, 1991 - 1996                 Sports Press LLC. - San Diego, CA –

President/Founder

Media Company

• Publish six (6) monthly youth publications
• Design & produce the media guides, marketing materials and newsletters
• Service clients such as U.S. Soccer Federation, Major
• League Soccer, Continental Indoor Soccer League (CISL) and 1994 World Cup
• Direct all marketing efforts (business to business)