Lake Superior State University
Lake Superior State University
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FLSA Designation
Date Issued: 1994-07-01
Public Relations
Title: Director of Graphics
Function and Responsibility
Under the supervision of and accountable to the Public Relations Manager, directs and engages in all of the production activities of the Graphics Department and manages the Graphics staff and production operation.
Duties and Responsibilities
Determine priorities and schedule all jobs, set and meet job deadlines and quality control standards.

Create annual job plan and an end of the year activity report.

Create the graphic designs for any assigned publications, including keyline, art, and layout.

Supervise and participate in the operation and maintenance of departmental equipment.

Collaborate with requesting campus clients to create approved graphic designs for University publications, ranging from flyers to brochures.

Train, evaluate, and manage all department staff and student workers.

Develop procedures for the use of off-campus graphic design and printing firms.

Develop plan for the acquisition and improvement of equipment.

Maintain a graphics standards and procedure manual for campus clients.

Assist in maintaining a consistent graphic image for the University

Maintain a catalog of all University forms; assist campus clients in development of new and
revised forms.

Assist the Purchasing Office in the preparation of bid specifications for graphic services from commercial printers.

Inventory control of supplies and services.

Prepare cost analysis for jobs.

Assist photographer when possible; assist in pressroom when necessary.

Keep current in knowledge of Macintosh computers and software.

Other duties as assigned.
Bachelor's degree in graphic or commercial art, or equivalent experience. Knowledge of illustration, topography, modern graphic processes, and print media required. Management skills. Publications design ability. Desktop publishing, knowledge and skill of Macintosh page layout and illustration programs; familiarity with pressroom and bindery operations. Darkroom and photography experience desired.
Physical and Mental Demands
Adequate physical fitness to be able to sit and concentrate for long periods of time; use of fine motor skills to operate computer; problem solving ability; ability to understand and work with numbers; ability to see, hear, and speak with or without the use of aids to perform normal office tasks.
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